“Thank you for helping us define and tactically approach our target markets. The tactics are working great.”

Jack Hammen, USB PaineWebber

 
 

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SALES Issues

Topics include:

How to effectively bond and create rapport with prospects
How to set private understandings
Getting past "gatekeepers" and cold-calling scripts
Leaving voice-mails that get return calls from executives
Tips for uncovering your prospects personal and institutional pain
How to uncover your prospect's budget
Correctly understanding your prospect's decision making process
Presentation tips and tactics
Strategies for selling to committees

Many more…


MARKETING Issues

Topics include:

What's working with email marketing
How to properly target C-Level executives
Determining your Value Engine
Writing persuasive sales letters
Optimizing your direct response campaigns
Free publicity ideas
Building your retention systems
Referral strategies
How to set up "fusion" marketing opportunities

Many more…

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